Product Packaging: 4 Factors We Consider

When it comes to product packaging, we’ve had a lot of experience. In fact, we’ve spent the last 50 years providing customers with affordable, custom packaging. Our design team has worked with companies from virtually every industry to create innovative custom packaging. While the main purpose of any package is to hold a product, we understand there are many other factors that come into play, including the following.

1. Presentation
While there are many important aspects we consider during the creation of custom product packaging, an eye-catching design can make the difference between a consumer selecting your product in lieu of your competitor’s product. One benefit with thermoform plastics is that consumers easily can see your product, and we can display that product to its best advantage. Our team can create all types of thermoform plastic packaging, including clamshells, blisters, thermoform trays and containers with lids.

2. Protection
Thermoform plastics boast many properties that help to protect your product. For instance, many of the plastic materials we use are both shatterproof and impact-resistant. If your product is knocked off a shelf, the plastic product packaging will preserve your item far better than other types of packaging materials. Plastic product packaging also can be sealed to prevent moisture as well as tampering.

3. Cost-Containment
Keeping costs down is always a factor for any business, and using plastics for your product packaging is an ideal choice. Plastic materials are cost-effective for many reasons. In general, plastics are much more affordable than other types of packaging. As stated before, plastics protect your product, which reduces loss due to damage or theft. Plastics also are lightweight, which helps you reduce shipping costs. Because we can create smaller packages with plastic, this also allows you to ship more units per container, which further reduces your shipping and handling costs.

4. Sustainability
While the words plastic and sustainability might not seem like a natural match, virtually all of the materials we use at Indepak are recyclable. In some cases, we can create product packaging using post-consumer grade materials, starch-based bio plastics or perhaps a combination design that incorporates plastics with pulp or paperboard. Keep in mind, that the versatility of thermoforming allows us to create designs that use as small of an amount of materials as possible. We can create a blister pack or clamshell that surrounds your product precisely, eliminating the need for excessive packaging materials.

If you are in the market for product packaging, the team at Indepak is here to help. Contact us at any time and we can discuss your packaging needs. In addition to package design and product, we also offer package fulfilment services, inventory management and shipping services.

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